Home / About / Leadership / Arif Anam

Leadership

Arif Anam

VP Marketing

Experience

20+ years

Expertise

BPO and CX Marketing

Based in

Canton, OH

“Growth marketer connecting technology-led CX to the buyers who need it.”

Arif Anam leads marketing at Roborax as Vice President. He is a CX and BPO marketing professional with more than twenty years of experience driving business growth through scalable, technology-led customer experience positioning and demand generation.

At Fusion CX, Arif shaped the company global marketing direction as Director and VP of Marketing, working closely with sales and delivery teams to translate complex operational capabilities into compelling market narratives. He has authored widely read content on contact center transformation and AI-assisted service delivery.

Arif holds a Master of Science degree and brings deep category expertise in BPO, outsourced services, and enterprise technology marketing.